June 21, 2022
We see huge opportunity
"We are confident this trend going to increase from here.Mumbai: With disposable
income in India growing, self-drive holidays are gaining popularity and are
expected to grow 35 per cent annually, giving people freedom to explore offbeat
destinations, say experts. So, 25-30 year-old travellers are the main target
segment in the domestic market, while 30-50 year-old travellers opt for
self-drive overseas with a bit of experience, he added.Echoing a similar view,
Head of Self-Drive 365 at Cox and Kings, Debolin Sen, said, this segment is
likely to grow by 15-20 per cent till 2022, as new highways and expressways have
given people an avenue to drive around in their cars and experience the local
flavour and enjoy the landscape."People look for destinations which allow left
side driving- which is the same as India like New Zealand, Australia, the UK,
Ireland, Maldives, Scotland and South Africa," he added. Young travellers, in
age group of 25-35 years, are keen to opt for flexible travel lifestyle and have
desire for experiential travel, he said.Experiential travellers, mostly
professionally qualified ones who have already explored India, move to exploring
international destinations in Europe, Australia and the US through self-drive,
he said.Initially, a lot of youngsters opt self-drive within the country and
then graduate to longer holidays overseas. In India, it is still in its
infancy," he added.. "It is also gaining popularity in the metro cities as the
best weekend gateway option," he added. He said, his company has witnessed 35
per cent year-on-year growth in the self-drive segment."Self-drive holidays is
very popular overseas. Besides, it gives travellers freedom to explore off-beat bolt sleeve
anchor locations as per their interest, he added.It also adds a new
perspective to the whole self-exploration experience, which is overlooked in
group tours with fixed itineraries."Internationally, most of our Indian
travellers prefer the US, South Africa, Australia, New Zealand, Spain and
Ireland," he added.
We see huge opportunity in this and expect a potential of
double-digit growth in this segment," he added.Expedia India Marketing Head,
Brand, Manmeet Ahluwalia said the increased preference for road trips is due to
decent GPS navigation systems, proliferation of internet connectivity and good
roads. In fact, Indians who travel to overseas destinations opt for self-drive
vacations in New Zealand, Australia, Switzerland among others."The liberty to
stop anywhere for meals or sightseeing empowers travellers," FCM Travel
Solutions - Indian subsidiary of Flight Centre Travel Group, Australia, Managing
Director Rakshit Desai told PTI here." Most travellers prefer picturesque or
adventurous routes in the country like the coastal belts in the Konkan and hill
stations such as Shimla and Manali in the north, especially during summers, he
said
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